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A new way of floor thinking with Esprit Home Islands

Tuesday September 27, 2011 21:07

The Esprit Home Islands collection will be unveiled to interior creative at this year’s 100% Design event, as Vorwerk Carpets brings the striking display unit to London’s biggest design exhibition on Stand D66.

The Esprit Home Islands collection is the new way of thinking in flooring, encouraging engagement and play in a way never possible before. The self-adhesive carpet tiles are available in a unique shape derived from the contract Scale® TEXtiles® product and in a range of colours and textures that feature in Colour Splash, Selected Nature and Modern Poetry worlds.

Developed by Vorwerk Carpets for the Esprit brand, the Home Islands collection will be available for purchase at 100% Design, making visitors to the show the first public in the UK to be able to enjoy the product. Each handy carry away box contains eight tiles, enough for 1.5m2 coverage, whether as a solid unit or in broken paths. 

“100% Design is the Launchpad for the Esprit Home Islands collection and visitors to the event will be among the first in the UK to see the product,” explains Ian Hammond, sales director UK, Vorwerk Carpets. “In fact, 100% Design precedes the flooring concept being available in any retail outlet, meaning a rare opportunity to get the latest in floor thinking before it is released to the general public. The concept is a true departure from the norm and we will be using 100% Design to show just how creatively powerful the Home Islands concept is.”

Using a specially developed backing, Esprit Home Islands carpet tiles can be lifted and replaced time after time with a smooth, level, dust and grease free floor required for installation. Tiles can be laid in any combination and any arrangement and are constructed from 100% polyamide for durability and appearance retention.

For further information contact Eco FLoors 021 454 462 or visit http://www.vorwerk-carpet.com

Gain ground with Esprit home islands made by Vorwerk Carpets

Tuesday September 27, 2011 21:10

In 2011 Esprit home is taking new directions in floor design and completely rediscovering the world of flooring with its Esprit home islands. Vorwerk Carpets, ahighly innovative company steeped in tradition, is the newest Esprit home license partner and developing new freely scaled carpet tiles, the Esprit home islands. The next generation of textile flooring with a special new underlay. This ensures that the tiles can be safely laid on slippery surfaces, an innovation so unique that it warranted its own patent. The tiles can be positioned quickly, simply and flexibly to add lifestyle impulses to Esprit living spaces time and again.

The new Esprit home range is being kicked off with three qualities in a total of16 colour variations within the Colour Splash, Selected Nature and Modern Poetry home furnishing themes.

Store presentation is in line with the collection's new, playful approach: as opposed to the conventional sale of carpets by the metre, the Esprit home islands will be sold in packages of eight tiles per box. The lifestyle-oriented price segment also makes Esprit home islands the perfect style accessory for quickly and effectively freshening up home interiors. The recommended retail price is between $ and $ per package.

Style puzzle

The creative principle of Esprit home islands is as simple as it is stylish. Carpet tile laid beside carpet tile, the Esprit home islands create exciting and completely individual floor scapes - unique design islands.

The basic geometric form can be combined into larger islands, but can also be arranged into completely isolated patterns. Free positioning even gives monocolourpatterns extraordinary contours.

Open sections in the arrangement partially reveal the underlying floor, giving rise to a fascinating interplay between the floor and the structure of the textile tile surfaces.

You can design a fresh, personal look to your heart's desire to create different living zones, accentuate individual areas and have fun in the process. With Esprit home islands, optical and textural accents know no boundaries with regard to space and design - some do not even stop at the walls.

Whether combined in subtle monocolour or various eccentric tones, Esprit home islands offer a unique array of combinations and applications.

Sustainable can also be trendy

The Esprit home islands were developed using the innovative Vorwerk TEXtiles technology. TEXtiles is a new, environmentally friendly production method that replaces the previously conventional PVCor bitumen coating techniques used for carpet tiles. This is used to produce innovative, environmentally friendly second underlay made from strongly weft and calendered polyester fibres, which is made of 60% recycled materials and is completely recyclable. The manufacturing process is not only especially resource-friendly and ecological, it is also CO2 neutral.

Esprit home islands as part of the 2011 home furnishings themes

In 2011 Esprit home is presenting contemporary trends that are moving into living spaces. Esprit home islands are also at home amongst the new collection themes. As all Esprit home license partner products, they are also individually and harmoniously adapted to each other and to the look of the different home furnishing themes.

Colour Splash Fun. Colourful. Rock. Colour flash: Esprit home islands also set strong accents on the floor with their clear, inviting colours such as fuchsia and pink. In combination with a natural off-white, the Esprit home carpet tiles lend a young, lively mood to the home interior. And the structures can also be a wild mix & match here: high-pile melange lies side by side with monocolour high-pile and soft velour.

Selected Nature Warm. Cosy. Balanced.

In this Esprit home interior, a new naturalness creates harmony between urban daily life and a relaxing retreat. Rural and city life find one another. Esprit home islands also convey a sense of connection to nature with their deep green shades. The delicate structure produces a moving surface and gives the free geometric form of the tiles an especially natural appearance.

Modern Poetry Vintage. Poetic. Romance.

The poetry is in the composition: subtle contrasts in shades, structure and materials give this Esprit home living world a refined sophistication. Furnishings unveil their true design effect in combination with romantic accessories in a vintage look. Esprit home islands in high-pile melange exude comfortable coolness. The black surface appearance is interrupted by the melange look with white threads. Depending on the angle, the surface appears smoky grey, or reveals its exciting black and white design.

SCALE LIVING, 2012 new release...

Monday February 13, 2012 12:43

SCALE LIVING turns the floor into a space for design. Vorwerk presents their first collection of free-form tiles for the home. Hadi Teherani and Vorwerk Carpets developed an innovative textile concept for tiles with the collections SCALE and FreeSCALE that came out in 2009. SCALE LIVING transposes the concept of freely shaped tiles to the residential living sector. The time has finally come when carpet tiles can be used to set out-of-the ordinary accents on the floor at home, too.

The collection includes three fascinating tile shapes: CUT, BLOOM and MESH_SA somewhat smaller variation of the free-form MESH already known from SCALE, break with the rigid 50x50 cm grid for carpet tiles in many ways. Except for the basic product, “Frame”, these three shapes are also available in two exclusive materials – real leather and a brushed stainless steel finish – and a wide variety of colours: in cosy-warm shades of grey, Dark, Mid and Light, and in worlds of colours termed Purple, Amber, Aqua, Indigo and Coral. This system of materials, surfaces and colours offer plenty of leeway to create carpet shapes and patterns that were heretofore unknown.

SCALE LIVING is the new standard for individual creations on the floor. One marvelous technological feature of SCALE LIVING is it’s specially coated backing. It assures that the tiles are self-adhesive on smooth sub floorings such as laminate, stone or ceramics – and can be taken up again quite easily, too. New kinds of flexible shapes can be created again and again without requiring special installation knowledge, skills or tools. And above all, with SCALE LIVING you spare yourself the bothersome work with adhesive glues that are equally a cause for ecological concern.

The new Scale Living collection has been awarded the ‘Innovation price from AIT’ during the recent exhibition at Heimtextil in Frankfurt, Germany. We are very proud to inform you that Scale Living has also been voted under the TOP 15 products during the HEIMTEXTIL exhibition 2012 in Frankfurt. This is a great success, as this exhibition is a textile and wallpaper exhibition - and Vorverk have been one of the very few exhibitors with floor covering products only.

View the SCALE LIVING range 

Vorwerk Architectural News...

Friday March 2, 2012 15:01

News and articles from Vorwerk, Germany's leading manufacture of high quality carpet since 1883,  see here

Styrene-butadiene rubber (SBR)

Saturday March 17, 2012 17:40

Styrene-butadiene rubber (SBR), a general-purpose synthetic rubber, produced from a copolymer of styrene and butadiene. Exceeding all other synthetic rubbers in consumption, SBR is used in great quantities in automobile and truck tires, generally as an abrasion-resistant replacement for natural rubber (produced from polyisoprene).

SBR is a mixture of approximately 75 percent butadiene (CH₂=CH-CH=CH₂) and 25 percent styrene (CH₂=CHC₆H₅). In most cases these two compounds are copolymerized (their single-unit molecules linked to form long, multiple-unit molecules) in an emulsion process, in which a soaplike surface-acting agent disperses, or emulsifies, the materials in a water solution. Other materials in the solution include free-radical initiators, which begin the polymerization process, and stabilizers, which prevent deterioration of the final product. Upon polymerization, the styrene and butadiene repeating units are arranged in a random manner along the polymer chain. The polymer chains are cross-linked in the vulcanization process.

For many purposes SBR directly replaces natural rubber, the choice depending simply on economics. Its particular advantages include excellent abrasion resistance, crack resistance, and generally better aging characteristics. Like natural rubber, SBR is swollen and weakened by hydrocarbon oils and is degraded over time by atmospheric oxygen and ozone. In SBR, however, the main effect of oxidation is increased interlinking of the polymer chains, so, unlike natural rubber, it tends to harden with age instead of softening. The most important limitations of SBR are poor strength without reinforcement by fillers such as carbon black (although with carbon black it is quite strong and abrasion-resistant), low resilience, low tear strength (particularly at high temperatures), and poor tack (i.e., it is not tacky or sticky to the touch). These characteristics determine the use of the rubber in tire treads; essentially, its proportions decrease as the need for heat resistance increases until 100 percent natural rubber is reached in the heaviest and most severe uses, such as tires for buses and aircraft.

A large amount of SBR is produced in latex form as a rubbery adhesive for use in applications such as carpet backing. Other applications are in belting, flooring, wire and cable insulation, and footwear.

SBR is a product of synthetic rubber research that took place in Europe and the United States under the impetus of natural rubber shortages during World Wars I and II. By 1929 German chemists at IG Farben had developed a series of synthetic elastomers by copolymerizing two compounds in the presence of a catalyst. This series was called Buna,after butadiene, one of the copolymers, and sodium (natrium), the polymerization catalyst. During World War II the United States, cut off from its East Asian supplies of natural rubber, developed a number of synthetics, including a copolymer of butadiene and styrene. This general-purpose rubber, which had been called Buna S by German chemists Eduard Tschunkur and Walter Bock, who had patented it in 1933, was given the wartime designation GR-S (Government Rubber-Styrene) by the Americans, who improved upon its production. Subsequently known as SBR, this copolymer soon became the most important synthetic rubber, representing about one-half of the total world production.

Source… http://www.britannica.com/EBchecked/topic/570377/styrene-butadiene-rubber-SBR

Vorwerk FreeScale carpet tile to feature in new Christchurch IT Campus...

Wednesday April 4, 2012 14:02

A new IT campus is being built in Christchurch. A business hub that will see 17 companies re-establish themselves.
Vorwerk FREESCALE MESH has been used in the plans.

View the TVNZ online video here... New IT centre in Christchurch CBD 

View the NZHerald article here... Christchurch high-tech businesses get $1.8m cash injectio

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