ECOFLOORS NZ is a New Zealand–based flooring specialist representing a curated portfolio of exclusive and premium international flooring brands, supplied into the New Zealand market under sole or controlled distribution arrangements.
We work at the specifier end of the market — supporting architects, designers, flooring contractors, hospitality operators, and approved retailers with pricing control, technical guidance, and project delivery support.
ECOFLOORS is not a retail flooring shop. We are a principal, agent, and specification partner.
ECOFLOORS NZ is appointed to represent, specify, and manage supply for selected international manufacturers whose products require experience-led specification and controlled distribution.
This includes premium ranges such as Brintons Axminster Carpets, TOLI Corporation (Japan), along with specialist cork, vinyl, rubber, and textile flooring systems from Zandur, Roppe, REMP Resilient Flooring, Prestige Oak Floors, De Marque Wooden Floors, and Corkoleum®—are supplied on a project-specific, specification-led basis, with pricing, documentation support, and technical governance managed directly by ECOFLOORS NZ.
Our role typically includes:
Acting as exclusive or sole New Zealand agent (where applicable)
Managing pricing, samples, and project enquiries
Providing technical and specification support
Coordinating logistics and realistic lead times
Supporting contractors with installation sequencing and detailing
This structure ensures clarity, consistency, and long-term performance — for both clients and manufacturers.
ECOFLOORS NZ is led by Reg Hellesoe, a flooring industry specialist with decades of experience across commercial, hospitality, and high-end residential projects throughout New Zealand.
Reg and his team works directly with:
Architects and interior designers at concept and specification stage
Flooring contractors and installers during planning and execution
Developers and hospitality operators seeking performance certainty
This hands-on, principal-led approach is central to how EcoFloors operates. Clients deal with the decision-maker — not a call centre or sales rotation.
Many of the flooring systems EcoFloors represents are not commodity products.
They are designed to perform in demanding environments and must be correctly specified, detailed, and installed.
Exclusive or controlled representation allows EcoFloors to:
Maintain pricing discipline and margin integrity
Ensure correct product selection for each application
Avoid mis-specification and downstream disputes
Provide a single, accountable point of contact in New Zealand
This benefits architects, contractors, and end clients alike.
ECOFLOORS NZ works directly with:
Architects & interior designers
Flooring contractors & installers
Hospitality owners, operators, and developers
Approved flooring retailers
All pricing and specification enquiries for our exclusive and controlled brands are managed centrally through ECOFLOORS NZ.
EcoFloors NZ supplies and specifies flooring products and systems.
Installation is carried out by independent professional flooring contractors, who are responsible for workmanship and installation warranties.
Where required, ECOFLOORS provides:
Installation guidance and detailing advice
System build-ups and finish recommendations
Coordination support between consultant and contractor
This ensures each project achieves the intended design and performance outcome.
We believe flooring should be:
Specified with intent
Supplied with clarity
Installed with accountability
Exclusive representation is not about restriction — it is about doing the job properly.
For pricing, samples, or specification support across our exclusive and authorised flooring brands, please contact ECOFLOORS NZ directly.
ECOFLOORS NZ
Exclusive New Zealand Agent for Selected International Flooring Brands
Managing Director: Reg Hellesoe
